Ecommerce Performance Media Specialist

hace 2 semanas


Panamá, Panamá, Panamá Pandora Jewelry A tiempo completo

Do you want to be a part of the world's leading jewelry company while putting your experience in Performance Media into use? If yes, then we might have an exciting opportunity for you You will be part of Pandora Latin America & Asia Pacific Team in an international organization of can-do spirited, passionate, and performance-driven people.

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The Performance Media Specialist will provide visibility to the E-commerce team of market traffic trends, and conversion variances within the websites and optimize the web tools for Performance Marketing.


Your Role as Performance Media Specialist:

  • Daily monitoring of media performance. Traffic, investment, conversion, and possible adjustments to be done.
  • Channel analysis and weekly ecommerce performance reports.
  • Briefing and reviewing paid search campaigns, social media advertising, affiliate media, and retargeting.
  • Responsible for communicating regular metrics and findings from campaigns and analyzing performance, insights, blockers, and areas of opportunity.
  • Support the ecommerce team in SEO initiatives.
  • Work with the Marketing team to manage media agencies and SEO for ecommerce. Be a reference of technical knowledge about performance media for regional and global teams.

What is needed to succeed:

- + 3 years experience in Marketing, Consumer Insights, Data engineering

  • Mastery of performance metrics (ROI, ROAS, CPA, Conversion Rate, Average Ticket, CAC, LTV);
  • Mastery of digital media. Google Ads, Meta, Search Console.
  • Training in Communication (marketing, advertising, journalism or other).
  • Knowledge in campaigns with affiliate platforms and retargeting;
  • Knowledge in Excel, Google Sheets or any Analytical tool like Looker, Power BI, Adobe Analytics.
  • Knowledge of Google Merchant Center, Google Search Console and Google Tag Manager
  • Excellent communication in English and Spanish
  • Ability to collaborate crossfunctionally
  • Strong analytical skills with the ability to manage large sets of data and present results in a simple manner.

Desirables:

  • Google and Meta certifications
  • Experience in performance media or advertising agency;
  • Knowledge in SEO.

Did we get your attention?


If you see yourself in the position and would like to become a part of Pandora's future, please do not hesitate to apply.

We look forward to hearing from you

About Pandora
The largest jewelry company in the world, we give a voice to millions of people's love every day.

Pandora jewelry is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.


We pursue sustainability In everything we do and have set ambitious and measurable targets across every touchpoint of our business, from sourcing through to the materials we use and the marketing of our products.


Headquartered in Copenhagen, Denmark, Pandora employs 27,000 people worldwide and crafts its jewelry at two LEED-certified facilities in Thailand using mainly recycled silver and gold.

The company plans to be carbon neutral by 2025 and has joined the Science Based Targets initiative to reduce emissions across its full value chain.

Pandora is listed on the Nasdaq Copenhagen stock exchange and generated a revenue of DKK 23.4 billion in 2021.


At Pandora, we believe that creating an inclusive and diverse workplace and reflecting societal diversity in our customer engagement is essential to delivering on our company purpose: to give a voice to people's love.

We dedicate ourselves to fostering, cultivating, and preserving a culture of inclusion and diversity where everyone feels respected and valued.



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