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DescriptionDo you want to build a truly worthwhile career? Working at the World Bank Group provides a unique opportunity for you to help our clients solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countriesa unique global partnership of five institutions dedicated to ending extreme poverty, increasing shared prosperity, and promoting sustainable development. With 189 member countries and more than 120 offices worldwide, we work with public and private sector partners, investing in groundbreaking projects and using data, research, and technology to develop solutions to the most urgent global challenges.

Visit.The Latin America and the Caribbean External and Corporate Relations Unit (ECRLC) is a dynamic and diverse team of communications professionals dedicated to advancing the World Banks mission in the region, enabling environment for the successful implementation of the Banks regional and corporate purposes of providing development solutions through innovative financial, knowledge and convening services, customized to client needs. The aim of ECRLC is to improve understanding and support among key audiences (external and internal) for an agenda that centers on raising the regions voice on global issues while supporting, at the national level, economic and social development that benefits all people, especially the poor. It advances that agenda by influencing decision makers and opinion builders, by articulating the regions issues in clear and actionable terms, and by building coalitions to pursue those goals. ECRLC key audiences include media gatekeepers, government officials, Latin American academics specializing in development issues, business leaders, civil society organizations, and internal decision makers within the World Bank.ECRLC works with regional development and media partners, as well as with global partnerships that contribute to elevate LACs presence in global issues management.

ECRLC is looking for a fully bilingual (Spanish, English) External Affairs Extended Term Consultant with experience in digital communications, social media, content production and stakeholder engagement to lead the World Banks digital engagement in Central America. This position requires a proven eye for detail, and the ability to work with a diverse set of colleagues who are committed to international development This is a 1-year extended term contract based in Panama City, Panama. Country/Regional ContextThe Central America Country Management Unit (CMU) isresponsible for overseeing the World Bank's program in Central America and theDominican Republic, including country strategy formulation and implementation,policy dialogue, portfolio management and country relations. The CMU works with a diverse set ofclients: two IDA countries (Honduras andNicaragua), two lower middle income (El Salvador and Guatemala), and threeupper middle-income counties (Dominican Republic, Costa Rica and Panama).Central America has the economy with the fastest growth rate in Latin America(Panama) and one with the biggest growth challenges (El Salvador); countrieswhere poverty tops 25 percent (Honduras), and countries that are close to the 3percent poverty objective for the Bank twin goals (Panama); countries that havemanaged to transform its economy entering in high value-added sectors (CostaRica), and countries where the structural transformation of the economy needsto happen (Nicaragua).

Central America has been significantly affected by theCOVID pandemic both on the health and the economics front (GDP is projected tocontract on average by 4.3% in the Central American countries) and this willhave a significant impact on poverty. On top of this, macroeconomic and governancechallenges were already an issue in most of the countries before the pandemic.Responsibilities: Contribute to design and implementation the World Banks digital external communication efforts in Central America in support of the World Banks program.This includes drafting content for and updating the Banks country websites, as well as for the regional site and the social media channels, and any other external facing platforms -engaging with online partners, posting content, responding to comments, and using analytics to suggest ways to improve engagement. Support the creation and dissemination of often complex digital communications products and activities (such as virtual events, multimedia content, infographics, blogs, and feature stories) that are strategic and on-message about the Bank, its policies, and operations. Regularly monitor conversations on social media and digital platforms that are relevant to the Banks work in Central America, to help assess their potential impact and to determine appropriate responses as needed.Advise teams and clients on online communication aspects of high priority Bank operations and engagements and provide support/guidance to teams for expanding