Technical Lead

hace 3 semanas


Panama Aleph Holding A tiempo completo

**Are you ready to join our digital revolution journey?**

**Aleph** represents the world’s leading platforms in 115+ markets, across new and existing geographies, enabling platforms like Twitter, Meta, Snapchat, and nearly 35 others to expand into new markets, and empowering advertisers to take full advantage of the platforms’ advertising capabilities. Through these long-lasting partnerships, Aleph creates the opportunity for all people and businesses to advertise at a local and global level without limits.
- Microsoft and Aleph/IMS have entered a strategic partnership, whereby Aleph will be the exclusive partner for Microsoft’s search and native ad inventory across the region. Microsoft Search Advertising empowers the largest advertisers around the world to maximize their potential through paid search and native marketing on the Microsoft Ads platform. Aleph will manage the full business process across sales, account management, marketing, finance, collection, and billing in 27 countries across Latin America._

The technical Lead is a role for a performance expert, with deep knowledge of SEM and passion for working on the most advanced solutions in digital marketing. You will be responsible for technical excellence in the business unit. The way to achieve this is by working along the team of Client Growth Managers in the most complex cases that our clients present. These cases may involve new products implementations, solving technical issues, going deep into the campaigns to improve performance and other initiatives.

**Main Responsibilities**:

- Be the most technically proficient member of the team, a go-to source for technical issues, complex account optimizations and product integrations.
- Take ownership for resolving Microsoft Advertising platform technical issues and work with customers to optimize implementations.
- Create and execute a project plan for new customer integrations working with stakeholders to identify and mitigate technical dependencies and roadblocks for a successful integration and deployment.
- Train the team and push for technical excellence.
- Provide hands-on expert advice on campaign optimization, working by projects or requests of the account management team.
- As the most up to date team member on new solutions, you will prepare ad hoc training sessions, present best practices and share learnings. You will be a mentor and coach for multiple audiences.
- Push for product adoption and advertisers’ sophistication.

**Skills and Experience Required**:

- Experience of 5+ years in some of the following roles or similar ones:

- Growth Hacker, Performance Specialist or Acquisition Specialist or similar in a company with strong digital channels.
- Client Solutions Manager or Analytical Lead in any major advertising platform (Google, Facebook, etc.).
- Key account Media Planner in a leading performance marketing agency.
- Deep knowledge of digital marketing:

- Experience running big budget SEM campaigns (mandatory).
- Experience running SEM campaigns in Microsoft Advertising (highly preferred).
- Experience running performance campaigns on other platforms (Facebook, Twitter, TikTok, etc.) is nice to have.
- Attribution models and experiments design.
- Tracking (pixels, MMPs, SDKs).
- Web analytics and funnel optimization.
- Personal skills:

- Problem-solving and learner mindset.
- Strong analytical skills and attention to detail.
- Strong communication and interpersonal skills.
- Languages:

- English (required)
- Portuguese (desirable)
- Tools
- Required: Excel, Looker studio, PowerPoint.
- Desirable: Google Analytics, Google Tag Manager, MMPs (AppsFlyer, Adjust, etc.)
- Nice to have: SQL, Python, VBA, Web Design.
- #IMS

**Aleph** is a place of many cultures, perspectives, and talents. We support each other, creating an environment of giving and receiving. We value partnership and communication because we believe it takes a group of people to achieve great things. We are energized by our ever-changing industry, our curiosity keeps us learning and seeking out new opportunities.

We stay flexible and adaptable, and believe in moving with the speed of change. We encourage everyone to strive for more, providing our internal talent with growth opportunities and the ability to learn together.
- “Share our similarities, celebrate our differences.” - M. Scott Peck_



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