Digital Marketing Manager

hace 1 semana


Panamá Provincia de Panamá, Panamá Jules A tiempo completo

Hi there We are Jules and our client is looking for a Digital Marketing Manager ****

**Note to Applicants**:

- **Application Language**:Please submit your CV in English. Applications submitted in other languages will not be considered.

If this opportunity sounds good to you, send us your resume

**Location**:Remote / 9am-5pm MT

**About Us**:Company offers non-invasive and automated water submetering and billing that helps commercial and residential properties save water, save money, and increase property values.

By providing accurate, real-time water usage data and 24/7 leak detection, Company ensures fair water billing, reduces water waste, and prevents costly damages, leading to a significant decrease in community operating costs and increased property values

.Join our innovative team and contribute to our mission of promoting water conservation and cost-effective water management solutions.

**Key Responsibilities**:

- **Paid Acquisition Management**:Manage and oversee paid acquisition contractors across various platforms (Google PPC, SEM, Facebook Ads, etc.) to maximize ROI and drive qualified B2B leads. Ensure contractors meet performance goals and align with our marketing strategy.
- **Sales Collateral Development**:Create and maintain high-quality sales collateral, including brochures, one-sheeters, presentations, case studies, and other materials to support the sales team and enhance the sales process.
- **Direct Mail Campaigns**:Plan, execute, and analyze direct mail campaigns to target specific B2B customer segments and drive engagement and conversions.
- **Marketing Analytics**:Monitor and analyze marketing performance metrics, providing regular reports and insights to optimize marketing efforts and achieve business goals.
- **Content Creation**:Collaborate with the content team to produce engaging and informative content that aligns with our brand and resonates with our B2B target audience.
- **Brand Management**:Ensure consistent brand messaging and positioning across all marketing channels and materials.
- **Event Marketing Support**:Develop and execute strategies to support event marketing efforts remotely, including digital promotion, follow-up campaigns, and leveraging event-generated content.
- **Collaboration**:Work closely with the sales, product, and customer service teams to align marketing strategies with business objectives and customer needs.

**Qualifications**:

- Bachelor's degree in Marketing, Business, or a related field.
- 3+ years of experience in digital marketing, with a proven track record of managing paid acquisition campaigns and inbound marketing strategies.
- Strong understanding of digital marketing channels, tools, and best practices.
- Experience in B2B lead generation and marketing.
- Experience in property management, skilled trades, or real estate a huge plus.
- Experience in creating sales collateral and executing direct mail campaigns.
- Proficiency in marketing analytics and data-driven decision-making.
- Excellent English written and verbal communication skills.
- Creative thinker with the ability to develop innovative marketing strategies.
- Strong project management skills and the ability to manage multiple projects simultaneously.
- Familiarity with CRM and marketing automation platforms is a plus.

**What We Offer**:

- Competitive salary and benefits package. (2k - 3k)
- Opportunities for professional growth and development.
- A collaborative and supportive work environment.
- The chance to make a meaningful impact on water conservation and cost-effective water management solutions.

Join us in our mission to revolutionize water management and make a positive impact on communities and the environment


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