Marketing Consultant

hace 2 semanas

Panama Caterpillar A tiempo completo

**Career Area**:Marketing / Sales / Product Support**:
**IT IS YOUR TIME**

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

**Important**:

- **Don’t forget to include a resumé in English in your profile in Workday**

**Job Profile / Activities**:
Caterpillar is hiring a Marketing Consultant for our Condition Monitoring team, focused on digital channel activation, within Construction Industries Services Division (CISD). The key role of a Condition Monitoring Marketing Consultant is to serve as a consultant and divisional expert in the development of commercial strategies, channel activation recommendations and sales support materials based on Condition Monitoring insights. Condition Monitoring based solutions include the customer segment and/or customer labor profiles. Expertise will primarily focus on digital channel activation support for aftermarket services offerings catering to Dealer VPs, Marketing and eCommerce teams and customers.
- Create positive customer experiences online; leads with a customer-first mindset
- Translate technical requirements into customer language and vice versa
- Support New Product Introduction, market requirements and distribution needs to stimulate breakthrough solutions to achieve market leadership
- Provide commercial and distribution requirements for new Condition Monitoring leads and share this expertise at higher business unit management levels; Lead cross-functional projects
- Coordinate, develop and manage sales support materials on a global level, including dealer-and customer-facing literature; Manage projects across several vendors efficiently, on time and on budget
- Communicate effectively across product, industry, dealer and/or customer audiences to gain understanding and acceptance of ideas and recommendations

**Basic Qualifications**:
**Education**:Bachelor’s degree

**Experience**:8+ years of marketing, sales, product support and/or digital experience

**Language**:Advanced English

**Travel**:15%-25% travel will be required to understand regional or worldwide business conditions

**Behavioral skills**:Excellent written and verbal communication skills; Excellent interpersonal skills working across teams around the world.

**Desirable Qualifications**:

- Thrives in an entrepreneurial environment, exercises adaptability to help develop a new team
- Previous distribution network experience
- Previous technical (equipment and/or data) experience
- Previous service promotions experience, especially in digital formats
- Experience leading go-to-market activities

LI

Caterpillar is an Equal Opportunity Employer (EEO).

Not ready to apply? Submit your information to our Talent Network here.

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