Brand Development Manager
hace 3 semanas
No Relocation Assistance Offered
158647 - Panama, Panama, Panama
**Who We Are**
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team
In today's dynamic retail environment, it is an exciting time to be a part of the Marketing team at Colgate. Our highly energetic and focused Marketing Team is dedicated to driving growth for Colgate Palmolive in this constantly evolving landscape. What role will you play as a member of the Marketing team? As the Brand Development Manager, you will implement brand strategies in partnership with leadership team, using sound analytics and insights. You will lead all business financial, including brand P&L budgeting and tracking.
You will be responsible for volume and profit delivery and drive excellent execution of the agreed support plan. You will adapt innovation & renovation projects according to local needs working with the cross-functional team. You will act proactive on the brand performance and eager to identify new opportunities to drive additional growth. You are the one to own the country brand's consumer marketing budget and demonstrate an efficient and effective investment approach.
You will lead commercialization and build business plans for new product opportunities in collaboration with Retail Marketing & Customer Development, Finance and CS&L teams. You will handle/support the full APM of on brand/product line and coordinate long term brand strategies and planning.
**What you will do**
- Implement brand strategies in partnership with leadership, using sound analytics and insights
- Manage all business financials, including local sub-category brand P&L budgeting and tracking
- Implements Pricing strategies and monitors market implementation to take corrective actions. Recommends Price Increases/Decreases
- Understand what the brand stands for in the hearts and minds of consumers including brand identity, essence, vision, mission and core values to drive relevant communications and innovation
- Performs other duties as assigned
- Complies with all policies and standards
**Required Qualifications**
- Bachelor's Degree in Business Administration, Industrial Engineering, Marketing or related fields; preferably in Economics, Management
- At least 5 years Experience in Consumer Marketing in FMCG
- 100% Proficient in English and local language
- Microsoft Office or Google Suite proficiency (i.e, Sheets, Slides, Docs) preferred
**Preferred Qualifications**
- Master's Degree in Business Administration or Marketing
- At least 2 years 1 or 2 years experience in Sales
- Nielsen program knowledge is a plus
**Our Commitment to Sustainability**
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.
**Our Commitment to Diversity, Equity & Inclusion**
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.
**Equal Opportunity Employer**
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
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