Senior Analyst
hace 5 días
What's The Role? Reporting to the CWC Digital Transformation Lead and focused on driving digital transformation and deployment in the Caribbean operations Role will act as the implementation and adoption leader for Caribbean operations partnering with the central team members and local market sales and marketing teams to deliver Digital related KPIs.. The responsibilities will include: Coordinating Digital Marketing and other adoption initiatives Support implementation of Digital sales capabilities and enablers in the local markets, Create ad hoc analysis and communicate Digital performance to local markets. What You´ll Do Be the digital evangelist in the local market to socialize and promote the digital capabilities in the opco, driving implementation of reimagined customer journeys - implementation include executive alignment and communication and mobilizing local market areas Track and revise local markets OKRs and progress toward targets for Digital First Transformation Assess the digital capabilities in the Caribbean markets and drive development of digital capabilities and ops enablers (e.g.
logistics, payment wallets) in the local market, working with the local markets ET and CWC SLT Manage ecommerce funnel KPIs on local markets, mapping gaps and improvement hypothesis leveraging external and other markets success stories Coordinate execution Digital marketing campaigns, including local affiliates and partnerships, jointly with local marketing and Digital Marketing central CoE Execute ad hoc analysis and business cases related to Digital in local markets Support execution of local market research including managing the customer panels, ethnographic studies, UX research etc. Knowledge And Experience Minimum 2-5 years previous relevant Digital and/or Telcom experience Content - General knowledge of digital capabilities and approaches to drive Digital transformation: SEO, SEM, campaign management, targeting and re-targeting, social marketin Data and analytics Mindset and influence tactics: Innovative mindset and “Can do” mindset Ability to deal with ambiguity and thrive in a matrix organization Communication skills: Strong written and verbal communication skills, ability to form strong business relationships across all functions thru influence Project management: Strong ability to work logically through a timeline Analytics and planning skills: Ability to create ad hoc analysis with limited data, estimate impact of actions Effectively gathers information, structures clear reasons for decisions and leads debate where required Who We Are We are the leading telecommunications company, connecting more than 40 markets in Latin America and the Caribbean with our video, broadband internet, telephony, and mobile services under the consumer brands VTR, Flow, Liberty, Más Móvil, BTC, and Cabletica. We started small, and now we’re growing. We’re excited about the future as we strive to unlock opportunities in the region.
Why join us Technology excites us enables us and drives us. We´re proud of the services we provide, the markets that we serve, and our people coming together to enhance our customers´ lives with technology so that they can connect, work, live and play without missing beat. Throughout Liberty Latin America, our passion and pride are brought to life through our shared vision to bring innovation that will create moments that matter to our customers, delivering growth in our markets with one vision, one culture, and one team. Liberty Latin America provides equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state, and/or local laws.
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