Head Marketing Performance

hace 6 meses


Panamá, Panamá Millicom A tiempo completo

Te gustara ayudarnos a seguir cumpliendo nuestro propsito de conectar a ms personas, mejorar sus vidas y desarrollar nuestras comunidades? Entonces Tigo es para ti.Creemos en la innovacin, somos agentes de cambio, nos adaptamos y movemos a nuestra clientela al centro de todo lo que hacemos.Crece y desarrllate con nuestro gran equipo de trabajo, donde juntos transformaremos vidas y comunidades, adems tendrs la oportunidad de participar en proyectos desafiantes y podrs aportar tus valiosas ideas.Esta es tu oportunidad, ven, pntate de azul y acompanos en esta aventura llamada Sangre Tigo.Postlate ahoraHead Marketing PerformanceBuild and develop data driven marketing performance ecosystemGenerate demand to acquire new customer & drive products usagesLead the brand management ecosystem (brand positioning, brand equity, brand funnels and customer segments, brand attributes & other relevant)Spearhead creation and development of the digital footprint and digital adoption plan to move from traditional over-the-top experience to digital firstDesign and implement the paid media strategy (on, off & cross)Drive an organic growth strategy leveraging key assets including SEO, referral, digital properties and contentManage and develop audiences and customer segments (Cust. behavior)Drive real time and automation initiatives to accelerate businessManage marketing mix models and attribution systems to prioritize and dynamically adjust the business performanceBuild a world class data driven marketing (attribution/optimize/tools)Design and manage the monthly cycle-planning for the marketing operation including the markets, countries, segments and channelsPermanent evaluate and recommend new tools, system and technology to automate marketing operations to increase productive or optimize investmentsCreate, administrate and develop the digital properties including own media, social media and gain media to ensure relevance and competitivenessWork together and coordinate initiatives with Millicom headquarters and countrys heads to ensure business alignment and drive growthEvaluate, propose and implement new growth and innovation initiative to diversify the sourcing portfolio and reduce dependency to paid mediaSomos una compaa multinacional lder de servicios mviles, internet y televisin por cable que est presente en Latinoamrica y somos la empresa lder de las telecomunicaciones en Panam.A nível latinoamericano Tigo ha sido reconocido durante varios aos en el ranking de Great Place to Work como una excelente empresa para trabajar.Nuestra gente es nuestro activo ms preciado. Tigo Panam emplea ms de 2,500 personas a nível nacional de manera directa y ofrece oportunidades de crecimiento interno a su personal.Tenemos un firme propsito que nos mueve y nos une a todos los que trabajamos en la compaa: Construir la mayor autopista digital para conectar a los panameos desarrollando las comunidades que atendemos y mejorando su calidad de vida.Por nuestras venas corre Sangre Tigo, estamos orgullosos de nuestra compaa y su historia, somos innovadores, somos apasionados, vivimos para mejorar nuestras comunidades y nuestros clientes son el centro de todo lo que hacemos.Te invitamos a formar parte de nuestra familia TigoMillicom | Tigo is proud to be an Equal Employment Opportunity employer committed to a diverse workforce and nondiscrimination policy in all aspects of employment.We provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a disabled veteran or other protected veteran, or any other protected characteristic, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations.


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