Content Manager

hace 1 día

Panama BairesDev A tiempo completo

Who We are

BairesDev is proud to be the fastest-growing company in America. With people in five continents and world-class clients, we are only as strong as the multicultural teams at the heart of our business. To consistently deliver the highest quality solutions to our clients, we only hire the Top 1% of the best talents and nurture their professional growth on exciting projects.

Content Manager at BairesDev

Talent Acquisition is looking for a Content Manager who is passionate about storytelling through digital marketing copy that illustrates BairesDev's employee value propositions (EVPs). This individual will collaborate with Engineering and Talent Acquisition on creating compelling media assets that position BairesDev as the employer of choice by strengthening its brand.

What You’ll Do:

- Partner with Talent Acquisition Leadership to understand recruiting trends and persona-based employee value propositions.
- Helping develop the strategy behind the landing pages including layout and how to best relay messaging.
- Creating rough landing page wireframes, to pass off to design and dev teams.
- Taking complex technical writing and refining into landing page appropriate revisions to fit the aforementioned layouts.
- Assembling elements on each page to create a story.
- Developing headlines and titles for each page.
- Create original concepts and write copy that is compelling, on-brand, and focused on promoting BairesDev's engineering brand and generating top talent.
- Partner with Talent Acquisition to keep our career site and communication fresh and engaging.
- Track, measure, and report on performance and use analytics to identify key trends and findings.
- Ensure all potential issues/bugs regarding online content are reported and tracked via JIRA tasks.

Here’s what we are looking for:

- Demonstrate excellent verbal and written communication skills in Portuguese and English. (Spanish is a plus)
- At least 3 years of experience as a content writer in B2B.
- Willingness to engage with the product and the market and to gain in-depth expertise in both.
- Excellent writer and editor with a knack for storytelling.
- Experience and understanding of both short and long-form copywriting.
- Understanding of marketing principles and the role content plays in the marketing funnel.
- Knowledge of SEO and writing for the web.
- Ability to use data in order to analyze and improve content performance.
- Some experience with marketing automation is preferred.

Preferred Qualifications:

- Experience with content ideation, development, and copywriting for blogs, careers websites, job board articles, talent media, and social campaigns.
- Familiarity with LinkedIn campaign manager and talent media products.
- Familiarity with Engineering concepts and trends.
- Superior writing, editing, and proofreading skills.

How we do make your work (and your life) easier:

- 100% remote work.
- Hardware setup for you to work from home.
- Flexible hours - make your schedule.
- Paid parental leave, vacation & holidays.
- Diverse and multicultural work environment.
- An innovative environment with the structure and resources of a leading multinational.
- Excellent compensation — well above the market average.
- Here you can grow at the speed of your learning curve.

Our people work remotely but with a consistent and robust culture that promotes diversity and teamwork. To continue being the leading software development company in Latin America, we want to ensure that every BairesDev member gets the best growth and professional development opportunities in a diverse, welcoming, and innovative environment.
Every BairesDev team member brings something unique to our company.

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