Component Application Specialist

hace 1 semana

Panamá Provincia de Panamá, Panamá Caterpillar A tiempo completo

**Career Area**:
Product Support

**Your Work Shapes the World at Caterpillar Inc.**

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

As a **Component Application Specialist **(internally known as a Senior Parts & Services Consultant) at Caterpillar Inc., you will lead and provide expertise in the development and implementation of global marketing and sales strategies for the Construction Industries Services division’s Ground Engaging Tools (GET). You will own the Global GET Strategy, supporting the achievement of the GET Sales Annual Business Plan (ABP) with regional sales execution teams. Collaborating with various product groups, you will drive the transformation of the GET business by leveraging New Services Development (NSD). Your role includes achieving global parts sales targets, developing and executing strategies for Customer Value Agreements (CVA) and e-commerce, leading dealer workshops, and conducting customer roadshows across multiple regions. You will also analyze market trends, establish performance metrics, and ensure alignment of marketing strategies with organizational goals.

**What You Will Do**:

- **Lead Global Marketing and Sales Strategies**: Develop and implement comprehensive global marketing and sales strategies for the Construction Industries Services division’s Ground Engaging Tools (GET). Ensure alignment with the organization’s goals and objectives and drive the achievement of the GET Sales Annual Business Plan (ABP) in collaboration with regional sales execution teams.
- **Own and Execute the Global GET Strategy**:Take full ownership of the Global GET Strategy, focusing on key strategic pillars such as Bucket GET, Cutting Edges, Customer Value Agreements (CVA), and digital campaigns. Work closely with product groups including Parts, Services and Logistics Division (PSLD), Excavation division (EMD), Excavation division (EXD), and Building Construction Products division (BCP) to transform the GET business through New Services Development (NSD).
- **Achieve Sales and Business Plan Targets**: Develop and execute strategies to achieve global parts sales-to-user (STU) targets for Bucket GET and Cutting Edges. Drive the achievement of active CVA and e-commerce ABP goals, ensuring the successful execution of sales plans and initiatives across all regions.
- **Lead Dealer Workshops and Customer Roadshows**: Organize and lead global workshops for GET dealers, providing training and expertise to enhance their sales capabilities. Conduct customer roadshows in key regions (America North, LATAM, Europe/Africa/Middle East, Asia Pacific) to showcase GET products and solutions, and gather valuable customer feedback.
- **Market Analysis and Strategy Optimization**: Conduct thorough market and competitive research to identify new opportunities and industry trends. Establish metrics to monitor and review the effectiveness of existing marketing strategies and suggest necessary interventions for continuous improvement. Ensure that all marketing efforts are data-driven and aligned with the overall business objectives.

**What You Have (Basic Qualifications)**:

- **Service Excellence**:Demonstrated experience in delivering price realization targets and launching new products. Proven ability to provide high-quality marketing recommendations and ensure service excellence in all aspects of the role.
- **Customer Focus**:Strong advocate for the customer and the enterprise, with a deep understanding of industry and product knowledge. Experience in the NPI/NSD process and working with price/value analysis and disconnects to meet customer needs effectively.
- **Consulting**:Exceptional consulting skills with the ability to influence and achieve challenging goals across the global Caterpillar enterprise. Proficient in working with team dynamics and interpersonal relationships to drive successful outcomes.
- **Strategic Thinking**:Strong leadership capabilities with a broad business background. Excellent organizational and analytical skills, with the ability to develop and implement strategic initiatives that align with the organization’s goals. Outstanding communication skills to articulate and advocate for strategic priorities.
- **Communication effectively**: Demonstrated ability to communicate in **advanced English **with people from other countries

**Additional Info**:

- 30-40% domestic and international travel is expected.
- Visa sponsorship is **not **available.

LI

**Posting Dates**:
septiembre 17, 2024 - septiembre 29, 2024
Caterpillar is an Equal Opportunity Employer (EEO).

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