Digital Projects Coordinator

hace 1 semana


Panamá Provincia de Panamá, Panamá Platinum Care Services A tiempo completo

Role Purpose The Digital Projects Coordinator will be responsible for increasing traffic across several websites and monetizing user databases for online platforms. This role involves both hands-on tasks, such as content creation and concept development, as well as coordination with internal departments and external providers (designers, web developers, and others).
Responsibilities Develop and implement strategies to increase traffic on the assigned websites.
Identify monetization opportunities for the user database through personalized marketing campaigns.
Create and write engaging content tailored to the target audience, optimized for SEO, and focused on performance.
Coordinate efforts with internal teams (marketing, social media).
Manage external providers, such as designers and web developers, ensuring timely and high-quality delivery of results.
Analyze campaign performance using analytics tools (Google Analytics, digital affiliate platforms, etc.) to optimize strategies.
Propose continuous improvements to strategies.
Qualifications & Skills Proven experience in managing digital projects for online marketing.
Familiarity with web analytics tools (Google Analytics, Google Tag Manager, etc.).
Experience in Affiliate Marketing.
Advanced English proficiency.
Strong organizational and time-management skills, with the ability to handle multiple projects simultaneously.
Ability to write creative and performance-oriented content.
Excellent interpersonal skills.
Preferred Qualifications (Not Required) University degree (or ongoing studies) in Marketing, Communications, Business, or a related field.
Experience running PPC campaigns or similar.
Knowledge of SEO.



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