E-business Specialist
hace 2 semanas
**Área Funcional**: Marketing
**Negocio o División**: Nestlé Purina CAM
**Resumen de la posición**
El colaborador será responsable de implementar la estrategia de eBusiness y potenciar la transaccionabilidad (ventas eCommerce ), asegurando la impecable presencia digital de las marcas en todos los e
- retailers generando la preferencia del consumidor en la góndola digital en los 6 países de la región Centroamérica.
**Un día en la vida de**
- Desarrollar las competencias comerciales para acelerar el crecimiento del canal priorizando las categorías con mas alto potencial corto plazo y resto por etapas.
- Colaborar y asesorar en la implementación de los roles de apoyo con los champions de NIM en cada país dependiendo de los planes de expansión y prioridades definidas
- Proporcionar el contenido de portafolio necesario, de acuerdo al guideline para asegurar la imagen de marca en todos los eRetailers de la región.
- Operar y crear las diferentes acciones comerciales en el canal de eCommerce planificadas enl PCI a través de las distintas herramientas De Neslté y así analizar los insights y aprendizajes para contribuir a la mejor toma de decisión comercial.
- Supervisar la correcta presencia digital de todo el portafolio de Purina en las páginas web, en coordinación con la agencia digital y los CMMs, para asegurar la actualización constante del contenido digital hacia el consumidor.
- Validar todas las piezas digitales de las diferentes campañas de marca antes de salir en vivo, asegurando su implementación, verificación y copy de las mismas, y así entregar el mensaje correcto al target.
**Lo que te hará exitoso(a) en la posición**
- Grado universitario en Administración de Negocios, Marketing, Comunicaciones o afines
- Experiência de 3 a 4 años en posiciones similares
- Idioma Inglés Avanzado
- Proactividad, estructurado, buenas habilidades sociales y de comunicación
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