Trade Marketing Professional
hace 4 días
About the Role
Key Responsibilities- Develop and implement trade marketing strategies to enhance product presence at points of sale and maximize performance.
- Collaborate with distribution channels and retailers to create effective marketing strategies and drive sales growth.
- Execute promotions, product demonstrations, and advertising campaigns with retailers.
- Oversee the production and distribution of in-store materials such as displays, signage, and promotional items.
- Analyze sales data and trade marketing performance, evaluating return on investment (ROI) and adjusting strategies to improve effectiveness.
- Negotiate agreements and promotions to maximize product visibility and sales.
- Cross-functionally coordinate efforts with sales, marketing, and logistics teams to achieve business goals.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2-3 years of experience in trade marketing and training.
- Strong analytical skills with experience in sales and market data analysis.
- Ability to manage relationships with retailers and distribution partners.
- Proficiency in Microsoft Office and marketing analytics tools.
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